What are Gold-Colored Stainless Steel Earrings?

What are gold-coloured stainless steel earrings?

Gold-coloured earrings are extremely popular — but most do not contain real gold. Gold-coloured stainless steel (RVS) earrings are made of stainless steel with a durable gold-coloured coating, often applied via PVD (Physical Vapour Deposition). They look like real gold, are affordable, do not oxidise, and are water-resistant. A smart choice for those who want the gold look without the high cost. View our gold-coloured earring collection for all styles.

Are gold-coloured stainless steel earrings real gold?

No, they do not contain real gold. Gold-coloured is a colour designation, not a material designation. The gold-coloured coating on stainless steel earrings provides the same warm, luxurious look as real gold — but is significantly more affordable and durable for daily wear. This is also in accordance with Dutch hallmarking law: “gold-coloured” may be used as a colour designation, but never as a material designation for steel products.

Do gold-coloured stainless steel earrings discolour?

High-quality gold-coloured stainless steel earrings with a PVD coating hardly discolour. They retain their shine significantly longer than gold-plated jewellery. For the longest lifespan: avoid contact with perfume, hairspray, and chlorine, and take off your earrings before showering and swimming. With proper care, gold-coloured stainless steel earrings can last for years.

Are gold-coloured stainless steel earrings suitable for sensitive ears?

Yes, for most people. Low-nickel stainless steel is suitable for 98% of people, including those with mild ear irritation. If you have a severe nickel allergy, it is better to choose titanium (100% nickel-free) or 925 silver. View our titanium earrings for the safest option for allergies. Read more on our nickel allergy explanation page.

Why choose gold-coloured stainless steel instead of real gold?

Affordable — gold look without the high cost. Durable — scratch-resistant, colourfast, and water-resistant. Skin-friendly — low-nickel and suitable for daily wear. Lightweight — comfortable for all-day wear. Versatile — from subtle studs to striking statement hoops, for every style and occasion. Combine gold-coloured earrings with a matching gold-coloured necklace for a complete look.

Frequently asked questions about gold-coloured stainless steel earrings

Do gold-coloured stainless steel earrings contain real gold?
No. Gold-coloured is a colour designation. The earrings are made of stainless steel with a gold-coloured PVD coating — no real gold, but the same warm appearance for a fraction of the price.
Can I wear gold-coloured stainless steel earrings in the shower?
Preferably not. Although stainless steel is water-resistant, avoiding water, perfume, and chlorine significantly extends the life of the coating.
Are gold-coloured stainless steel earrings suitable for a nickel allergy?
For mild sensitivity, yes — low-nickel stainless steel is suitable for 98% of people. For a severe nickel allergy, it is better to choose titanium (100% nickel-free) or 925 silver.
Do gold-coloured stainless steel earrings discolour quickly?
Not quickly, if cared for properly. Avoid contact with perfume, hairspray, and chlorine. With good care, they retain their shine for years.
What is the difference between gold-plated and gold-coloured stainless steel earrings?
Gold-plated earrings have a thin layer of real gold over a base metal — this wears off faster. Gold-coloured stainless steel earrings with PVD coating are more durable, more colourfast, and more affordable for daily wear.
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